![]() Would you rather try a method to lose weight or the method to lose weight? Personally, we prefer the method. This one might sound crazy but it’s true. We’re not sure what was found in the lasagna and we’re not sure we want to find out. In the first statement something positive came from the process. I discovered that I liked nutmeg after inquiring into the unique flavor of her lasagna.It sounds like you’re going on an adventure and uncovering something of value. Discover, on the other hand, invokes action. Sure, it’s a lot like find, but find sounds passive as if you stumbled upon something. Words That Get Readers’ Attention Discover We’ll show you what we mean in each example. We mentioned this last week, but we’ll say it again: just inserting these words and phrases into your writing will not make it better. Words That Draw Readers Into Your Content We’ve even compiled a handy chart to get you from the wrong words to the right ones. This week, Digital Firefly Marketing breaks down words and phrases that you should work into your content and, more importantly, words and phrases to avoid. Have you ever read two different articles on the same thing but found one far more interesting? Word choice is vital to good content marketing.
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